Gaming
Bot & Fraud Mitigation

A self service online Artificial Intelligence (AI) & Machine Learning (ML) traffic management platform that helps protect gaming, gambling and entertainment sites mitigating malicious bots and human fraud before they can infiltrate your ecosystem.

Bad Bots Impact Upon Gaming

How malicious bots impact gaming …

How Bad Bots Impact Gaming

Nearly 50% Of All Website Traffic Is Unwanted

Internet Traffic (without Pristine Traffic)
Internet Traffic (with Pristine Traffic)

Who's Actually Visiting Your Website?

Who's Visiting Your Site Without Pristine Traffic
Who's Visiting Your Site With Pristine Traffic

How Pristine Traffic Works

Residing at the edge of network, our AI engine reads your weblogs and performs multi-factor authentication on each site visitor and bot, comparing them to our database and categorizing which bots are visiting your site and why.

Pristine Traffic (Verified)

Your verified access list (your "pristine traffic") determines which bots and human traffic sources can visit your site and by auto-generating blocking rules we're able to stop the bad bots before they reach your website.

Visitor Optimization

Our Machine Learning engine provides you with the real-time insight you need to optimize your sales pipeline to ensure that the only traffic coming to your site is "pristine traffic".

visitor authentication process

Our 4 Stage Pristine Traffic Process

 Filtering Your Unwanted and Malicious Bot Traffic So That Only “Pristine Traffic” Remains

Pristine Traffic How It Works Site Graphic

Gaming Bad Bots

Gaming bad bot attacks fall into two types: generalized bots which look for vulnerabilities to exploit first and when found, custom bots are then written to specifically target your website.

Generalized Bots

"Generalized Bots" are the much more common bots. Often attackers will use them as a site penetration test to see how difficult it is to penetrate a site's initial security layer. If their bots successfully breach a site's defenses, attackers will be much more likely to prioritize the site as candidate for writing a custom bot. This enables attackers to allocate their resources against websites that have proven easier to compromise.

Custom Bots

"Custom Bots" are typically written to attack sites that have been successfully penetrated by generalized bots. Because they're written to attack a specific website, they require more resources and have limited use (they only work on your website). Since they're built for specific attacks, they often cause the most damage. A verified access list provides a simple and cost-effective way to protect your online business.

Cybercriminal Gaming Bot Attacks

Hackers will deploy generalized bots, which perform a scan of a website and online infrastructure looking for vulnerabilities they can penetrate. On the surface, these “crawler bots” appear harmless, behaving in a similar manner Googlebots. They simply crawl a site, page by page reviewing its content. This first stage, reconnaissance work, enables cybercriminals to automate their penetration testing in bulk. The resulting vulnerabilities are categorized and targeted through custom bots designed to penetrate the specific vulnerabilities.

Bot Attacks Are Automated

Attackers use generalized bots to crawl websites in bulk. They simply load domain names into their crawl scripts. These scripts automatically identify and catalog site vulnerabilities. The bots move on from sites they cannot readily penetrate, those without easily identifiable vulnerabilities. This allows hackers to focus their attention on the easier targets.

Login And Access Targeting

Cybercriminals don't initially target specific sites. For gaming attacks, hackers may have lists of hundreds of thousands or even millions of credit card and player account details. They'll target gaming site payment gateways in an attempt to hijack the gateway to see which cards in their database are valid. Allowing automated bots to access the payment gateway URL creates malicious activity opportunity.

Gaming Malicious Bot Threats

Gaming, gambling and entertainment sites are under constant threat from malicious activity including…

Rewards Abuse

Player sign up bonuses, credits and other incentivized rewards are common in the gaming industry. A form of currency, they are a favorite target for hackers who create multiple free accounts and bypass restrictions on qualifying bets. The challenge for gaming companies is preventing these attacks at scale.

DDoS Attacks

Distributed Denial of Service (DDoS) attacks flood sites with a high volumes of traffic. The surge in traffic creates significant loading time delays for players and site visitors. In a worst case scenario, these attacks can crash a site completely.
DDoS attacks are used by hackers to disrupt competitor websites and opposing in-game players. Service outages create player experience nightmares for gaming and gambling sites whose players expect real-time, instantaneous betting with no interruptions. When DDoS outages occur, players tend to lose trust in the reliability of a gambling company and go to competitors who have better DDoS mitigation practices.

Odds Scraping

Arbitrage scraping bots are deployed to research and then exploit gaming and gambling operations by identifying and taking advantage of betting imbalances between bookmakers to shift odds in their favor.

Account Takeover Attempts

Account Takeover Attempts (ATO's) are a significant problem for gaming sites. A form of ID theft, ATO's access a site's user/customer accounts in an attempt to use them withdraw funds, steal loyalty benefits, change account details and to make unauthorized purchases or initiate unauthorized transactions on another site.
Some of most common ATO attacks are perpetrated using:
- Password Re-use (using the compromised password from one site on another site)
- Credential Stuffing (bulk attempts to gain access to user accounts)
- Malware (that interferes with user sessions)
- Remote Access (gaining control of a user's device)
- Induced Payments (users are tricked into initiating a fraudulent payment).
When successful, ATO's are very costly for a business to resolve. They can damage your brand's reputation, increase chargebacks and disputes, lead to lost revenue and increase customer support costs.

Why Pristine Traffic?

Very simply, we provide you with a dedicated subscription service that only allows the bot visitors you want onto your web site, so you can deal with the others. Once you have locked down your website to prevent these unauthorized bot visitors, they won’t be able to report any vulnerabilities back to the cybercriminals. While our service can’t protect you from every single attack, it is a cost-effective and vital first layer of protection. Just like the car thief – they will move onto an easier target.

The Pristine Traffic Platform Offers:

our self service platform offers…

Month to Month

Pristine Traffic is a month-to-month service and may be cancelled at any time prior to the next month's billing.

24/7 Protection

Automated protection for customer websites and APIs from potential malicious bot threats 24/7

Edge Of Network Blocking

All visitor traffic is run through our machine learning, multi-factor authentication engine. This ensures that unauthorized bots are blocked and potentially malicious bots identified at the network edge, before they reach a website. What remains is a site's "Pristine Traffic".

Establishes Internet Policy

Allows companies to ensure they have comprehensive policies in place across all internet visitors - both human and bot

Ensures Good Bots Access

Ensures you never block a good bot again

Customized Modeling

Customised ML models to feed into visitor analytics across the enterprise

Easy Integration

Pristine Traffic works seamlessly with Content Distribution Networks (CDNs) and Firewalls, such as Amazon AWS CloudFront and Cloudflare without an install.
Integration is at the edge of the network, with your existing WAF, DDos and other security layers.

Increase ROI

Pristine Traffic automatically identifies visitors with a higher Propensity to Purchase (P2P). This helps increase conversions through the sales pipeline, increasing customer ROI.

Reduction of Resources

Saves on CPU and hosting / bandwidth requirements due to blocking unwanted Bot traffic.

Clean Up Legacy Systems

Supports real-time automated bot detection with full Access and Identity Management for Bots to clean up legacy access control lists

Non-Network Load

Out-of-Line platform (edge of Network) that causes no network slowdowns, and doesn’t add another layer of risk, or require major infrastructure changes e.g. DNS

Meet Your Dashboard

Once Pristine Traffic is active, your dashboard allows you to easily see all the legitimate activity of the bot visitors. After activating your verified watch list, Pristine Traffic begins blocking unwanted traffic and fake bots. Utilizing our Ai and ML engines, our platform ensures bad bot visitors are stopped and pristine traffic, good traffic allowed in.

"Great app for designing interfaces like never before."

Mobile Magazine